How Do You Say Thank You? Like This.

[tweetmeme source=”pagetx”]About a year ago, I was preparing for a presentation on social media marketing for a small town business group.  The focus was going to be about how small businesses could benefit from the use of social media to market their products and services.  I wanted to provide them with some examples of how businesses just like them are using social media marketing and seeing results.   Who better to ask for ideas than the social media world itself?

I put out a request for examples on Twitter and within the day I had several leads to research.  Becky McCray sent a few ideas to me, but one in particular stood out.  Continue reading

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Customer Service … IRL (gasp!)

SCRTD - Del Amo Customer Service Center RTD_1119_11[tweetmeme source=”pagetx”]I felt inspired to write a post about good customer service.  There are lots of examples of good online or social media-based customer service out there.  This post, however, is about customer service IRL … meaning face to face … without computers … or <gasp!> Facebook.  In other words, no technology was harmed in the writing of this post.

If you’re cool with that, then let’s proceed.  I think you’ll enjoy this.

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Social Media and Simple Acts of Kindness

KINDNESS[tweetmeme source=”pagetx”]This isn’t a cheesy post about how happiness makes the world go ’round.  Instead, it’s a true story about three people who just wanted to help each other out.  This story does have a happy ending, but there’s a twist.  Read on.

A couple of weeks ago I got a DM from David Kaufman with DK Worldwide.  David and I have never met IRL, but have chatted with each other via Twitter on several different occasions.  His DM said that he had a friend living in Austin, TX who was interested in getting into marketing.  He asked if I would mind sitting down with her for a few minutes to see if I could offer her any insight into marketing, and just do some networking with her.

To some of you, this might seem like an unusual request.  To meet with someone I didn’t know?!  On the recommendation of  someone else I didn’t know?!  Crazy, right?  Not to me.  I have first-hand experience with the incredible power of social media – mainly Twitter.  There are several people who I consider to be trusted friends and colleagues who I initially “met” through exchanges on Twitter.  I’ve been fortunate to actually meet some of them in person, but many still remain as mainly online relationships.

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Technology for the Holidays!

[tweetmeme source=”pagetx”]If you can’t find a gift for that special someone this holiday season, you really have no excuse.  Technology has come to the rescue once again in the form of gift cards.  Gift cards, you say?  Yes, gift cards.  Those convenient – and formerly impersonal – presents can now meet the needs for pretty much everyone on your list.

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