Thanks for Commenting

Thank You by nateOne, on Flickr[tweetmeme source=”pagetx”]I’ve been a fan of Lisa Barone (@lisabarone) and her work for some time now.  If you’ve ever read her posts on the Outspoken Media blog, you’ll already know why.  She’s a prolific writer, and provides posts that are easy to understand and tips that are easy to implement.  While her depth of knowledge of all things online seems to know no limits, her most interesting and useful posts to me are about blogging, branding, online marketing, small business marketing, and social media.  Plus, she cracks me the hell up.

I’m an RSS subscriber to the Outspoken Media blog, as well as the Small Business Trends blog which she also writes for.  Basically, I hope to write like her when I grow up (never mind that I’m older than her).  She has a “no BS” style and a sense of humor that makes me laugh out loud in my cube farm at work.  She’s engaging and makes me want to keep reading.

I’ve chatted with her casually on Twitter a few times, regularly retweet her, and she kindly let me re-post one of her articles in a newsletter I write for work.  But in all the time I’ve been reading her blog, I’ve never left a comment.  Until a few weeks ago. Continue reading

Social media monitoring: Are you listening to what they’re saying about you?

listen

[tweetmeme source=”pagetx”]Social media has given us another platform for communication.  There are conversations going on out there right now.  Are you listening?  For tourism businesses, this means that there are travelers out there talking about us, our destinations, our customer service, and ultimately their experiences … both positive and negative.  Wouldn’t it be nice to know what they are saying?  Wouldn’t it be nice to be able to respond to them?  It’s what we would do if they were standing right in front of us.  Why shouldn’t we do the same when we have conversations using social media?

Fortunately, there are as many ways to listen to social media conversations as there are to have social media conversations.  If not more.

There are some excellent companies that offer fee-based social media monitoring solutions, such as radian6 and trackur.  There are also some very good free ways to monitor social media conversations if you’re willing to do a bit more legwork.

Here are a few of the free tools available to monitor conversations on Twitter and blogs.

Continue reading