Tired of Searching for Flickr Photos of Your Destination? Automate It!

Flickr Icon[tweetmeme source=”pagetx”]As many of you already know, I am a huge fan of Flickr.  I use it personally to share photos from my life and my travels.  I also use it professionally to help promote the Colorado River Trail region with our Flickr group.  With this group, I’m able to get candid and often high-quality photos from people enjoying my destination.  I’ve used them in blog posts, on Facebook and Twitter, and even in a publication (with the photographer’s permission, of course).

Finding these photos can be very time-consuming – especially when your destination consists of 11 Texas counties.  Manually searching for town or attraction names is tedious at best.  What if there were a way to have great photography delivered to you on a daily basis?

What if you didn’t have to hunt for them any more?  What would that be worth to you?

Now.  What if I told you it was free and just takes a few simple steps to get set up?

Well, wait no more!   Continue reading

Fish Where the Fish Are

A man's man's breakfast

Courtesy of Coos Bay-North Bend VCB/David Miller

Back in June of 2009, I wrote a post about The Ones To Watch.  In it, I highlighted two smaller communities that were using social media effectively to help promote their destinations.  And while neither of them have really left the scene, Coos Bay, OR is back with a simple lesson to us all: Fish where the fish are.   Both literally and metaphorically. Continue reading

The Easy Button: Does Your DMO Have One?

the easy button[tweetmeme source=”pagetx”]In today’s fast paced way of life, who doesn’t want things to be easy?  Everyone is so busy, our schedules so hectic that anything that makes things easy is welcomed with open arms.  Staples, the office supply store, really nailed it with their “Easy Button” campaign.  Need toner for your printer?  Press the Easy Button.  Need your office supplies delivered on the double?  No problem – just press the Easy Button.  Staples recognized a consumer need in the marketplace, and developed a strategy to fill the void.  Genius.

The Earthquake in Haiti

I got to thinking about this strategy while following the news about the Haiti earthquake disaster on Twitter.  It was such a horrible situation.  Such incredible need.  The American Red Cross (and several other charitable organizations) responded to that need by making it easy for all of us to help.  Their method was astonishingly simple.  It’s something most of us do everyday without a second thought.  The answer?  Send a text message with “HAITI” as the subject to 90999.  The results were overwhelming.

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Flickr Can Be a Great Marketing Tool

flickr-screenshot[tweetmeme source=”pagetx”]Is anyone using Flickr to promote their destination or attraction?  If you’re not, wake up and smell the photography!  Flickr can be used in several different ways to help promote tourism locales.  I’ll talk about just two of them in this post.

Search for Photos of Your Destination
The first way is the simplest.  Flickr makes it very easy to search for photos using various keywords.  Pick any keyword that represents your destination: city name, attraction name, a natural resource, etc.  The sky’s the limit here.  You’ll be surprised at how many really great photos are returned to you in the results of your search.

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