Social Media and Simple Acts of Kindness

KINDNESS[tweetmeme source=”pagetx”]This isn’t a cheesy post about how happiness makes the world go ’round.  Instead, it’s a true story about three people who just wanted to help each other out.  This story does have a happy ending, but there’s a twist.  Read on.

A couple of weeks ago I got a DM from David Kaufman with DK Worldwide.  David and I have never met IRL, but have chatted with each other via Twitter on several different occasions.  His DM said that he had a friend living in Austin, TX who was interested in getting into marketing.  He asked if I would mind sitting down with her for a few minutes to see if I could offer her any insight into marketing, and just do some networking with her.

To some of you, this might seem like an unusual request.  To meet with someone I didn’t know?!  On the recommendation of  someone else I didn’t know?!  Crazy, right?  Not to me.  I have first-hand experience with the incredible power of social media – mainly Twitter.  There are several people who I consider to be trusted friends and colleagues who I initially “met” through exchanges on Twitter.  I’ve been fortunate to actually meet some of them in person, but many still remain as mainly online relationships.

Continue reading

Social Media Marketing for #Arts Organizations

[tweetmeme source=”pagetx”]I got to do something pretty cool on Monday.  I was asked to present advanced social media marketing ideas to attendees at the State of the Arts 2011: Leading the Creative Economy Conference held in Austin, TX.  This conference was attended by representatives from various arts-related organizations from all over Texas.

Hosted by the Texas Commission on the Arts, City of Austin Cultural Arts Division, Texas Cultural Trust Council, and Texans for the Arts Foundation, this conference brought like-minded people together to discuss issues facing the creative economy.

Continue reading